Friday, May 8, 2020
Client Case Study Simone Seol - When I Grow Up
Client Case Study Simone Seol - When I Grow Up Um, do you know that Ive coached hundreds of women since I started offering dream career guidance in 2008? And that these women are freakin rock stars, leaving soul-sucking jobs and traveling the world and launching creative, grown-up businesses and simply doing work that fits their lifestyle goals? Well ya do now and youll hear their stories firsthand in my Client Case Studies series! After Simone Seoul submitted her responses, my assistant Kate emailed them to me with a note that said, Um, this woman is a badass rock star. My eloquent response? DUH. Badass rock star, take it away! Why did you decide to work with me? I think even back in 2011, you were a career coach to the stars. And your cheerful, fun and compassionate style jived with me immediately. I was living and working very much in the muggle world and I knew that I had a creative career wanting to burst open inside of me. I had no idea what or how, and ZERO confidence, and somehow knew that youd be the one to unlock it for me. What were you doing work-wise when we started working together and what are you doing now? Back then, which feels like several lifetimes ago, I was a graduate student in public health and research assistant. Now, Im lets see if I can remember them all a writer who has published on national publications, a marketing consultant, an artist whose work has been featured on HuffPo and made into a clothing line, a fortuneteller, a teacher, and oh, right, a hypnotist. What was your biggest takeaway from our work together? Honestly, aside from all of the immensely practical tools that you shared to help me figure out what the heck I want, it made such a big difference to have someone believe in me as much as you did. After working with you, I completely shed the fear that I was uniquely incapable of achieving a creative career. Think of someone who is currently in the shoes you wore when we first started working together. What advice do you have for her? You have NO. IDEA. what youre capable of. And I dont say that just to make you feel better. You literally have no idea. You are going to go through so many iterations of growth and transformation, and thats going to rewire your brain several times over. The definition of being in a starting position is that you dont know whats ahead, and thats okay and normal. The only thing you can do is put one foot in front of the other. But you, dear dreamer, have an advantage over those who arent connected to their creativity and only know push push push and hard work. If you commit to a dream, open yourself to surprise and keep showing up, the universe will rally to your aid. That, I know. Oh, also if you feel like, three years after beginning your journey toward your dream, everything has fallen apart and you think the universe has shown you abundant evidence that you were never meant for this, and you fall into a deep depression, breathe a sigh of relief. Youre almost there. Really. Keep going. Something amazing is just around the corner. Is there anything thats been a game-changer for you when it comes to your business that you can share? Wed love a good resource or a mindset/productivity tip! The biggest idea thats transformed my work and life is a framework that Ive developed and dubbed The Garbage Method. (Yeah, Im writing a book on it.) Mind you, the idea isnt new. But the way I frame it is. So many of us are stalled by ideas of what we *should* be achieving that we set impossible, setting ourselves up for failure. Im only starting my business now and I want to hit six figures within a year! Im only now learning to make leather bags and they should look more or less like what Id be in a store! Um, I dont think so! And those of us with perfectionistic streaks also tend to be smart and talented, so its so easy for us to buy into the illusion that we *should* be measuring up to those sky-high standards we set for ourselves all the time. Nothing could be further from the truth. What prevents us from doing great work and achieving big success is not our latent ability or work ethic. Ever. But its that we set ourselves up for stress and failure by setting the goals too high and making the whole thing feel like an ordeal. This is the Garbage Method in a nutshell. Pick a garbage goal. Want to be a handbag designer? Walk into your studio and think, Im going to make an ugly-ass, craptastic bag today. Are you an aspiring life coach? Find someone to coach, and think, My goal is to do a fifty mediocre sessions so that I can get it all out of the way. Heres one mediocre, forgettable session! The garbage goal is going to make you laugh. Its going to go against your perfectionist instinct. Its going to relieve the pressure in a major way. Instead of tensing up, it will relax you. Most importantly, you will meet the goal. And it will feel like a pleasure, because it was not hard. You will have enjoyed yourself. And the next day, youll be ready for more. Your creativity will loosen. If you keep garbage-ing it, before you know it, youll be in the flow, making genius work happen. I promise. The only person who can make their crazy dreams come true is one who can laugh at herself, enjoy the damn work and have a good day, everyday. If it feels hard, remember to garbage it up. Whats on the horizon for your business? Wed love to hear about any upcoming offerings or goals! Im building a divination training empire in Korea, as I continue to expand my hypnotherapy practice. I work with people locally and worldwide, and I love meeting new people from all corners of the globe this way! Im working on three books simultaneously (oops!) and I hope to acquire a piano soon so that I can learn to play Queens Love of My Life on it. Oh, and I want to start a clothing line and start an all-woman Mariachi band in Korea. (someone stop me!) Where can we find you and your work? The best way to follow me is Facebook. To subscribe to my well-loved newsletters: https://bit.ly/2IZEYA9
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